Elise Pearce

“Shoppable” videos have been on wish lists for some time, enabling consumers to shop whilst watching a video by clicking on, say, a lipstick, a pair of shoes, a jumper etc and finding out where that product is from, it’s availability and potentially making a purchase. When “shoppable” videos were first rolled out in 2012 [...]

Following the launch of the humorous Snickers ‘You’re not you when you’re hungry’ TV campaign AMV BBDO has built on its success with a very clever digital version. The agency worked with Google to serve the campaign to the search engine’s users, every time someone misspelt one of their selected keywords, the search results included [...]

I’m a bit of a geek when it’s comes to weather, I’m fascinated by it, growing up when my friends had posters in their bedroom of boy bands and celebrities my room was plastered with posters of weather facts from the Met Office, I even organised my own work experience there when I was 16. [...]

Rumors are circulating that Facebook will be rolling out the use of hashtags in the coming months. Giving users the ability to index conversations around a particular topic, just as they currently do on Twitter. This development seems quite natural if you think about it, Twitter uses hashtags, Instagram began using them to allow users [...]

So what are Twitter cards? Twitter cards began rolling out last year, giving new experiences to users via expanded Tweets, this new functionality gave partner websites the option to present their content in more engaging ways on the channel. When users expand Tweets containing links they are presented with further information on that media, in the form of [...]

Today Facebook announced details of impending changes to the current news feed. Being rolled out over the next few months across all devices, the redesigned newsfeed concentrates extensively on the visual aspect. Photographs, check-ins and other updates appear larger on the redesigned news feed, which features a new left-hand navigation bar and separate tabs for [...]

1. Birthday celebrations (Part 1) – Living in London but having a close family means I’m lucky enough to have two birthday celebrations each year. This weekend I celebrated the first part with my family relaxing in the countryside- Amazing. 2. Talking Bulgarian houses, hair and music with Eddy Temple-Morris 3. Each month the village [...]

Welcome to another post of #7inSeven and 7 highlights from the week… The return of #No10WorldTour – After a long break we’re back on! Woo. – Kicking us off was Col and Nigeria. Yum ‘Dad’s in briefs‘ – Great campaign watch it. Good inventions are often born out of need, great ones are accidental – [...]

… Here we are, another week later and some new highlights! New job! This week I started my new role at 3 Monkeys, check it out and come and say hello :-) Brilliant campaign for IE – ‘Brandon Generator‘ – The story is being directed by highly acclaimed British director Edgar Wright (Shaun of the [...]

Hello and welcome to another week, a few highlights for you… Flat mates arrived home! – After two and a half weeks in Laos two of my flat mates returned home… and with treats- including this new tshirt, awesome! Great article! – I’ve been tweeting about this for a while, it’s a great article in [...]