Elise Pearce

“Shoppable” videos have been on wish lists for some time, enabling consumers to shop whilst watching a video by clicking on, say, a lipstick, a pair of shoes, a jumper etc and finding out where that product is from, it’s availability and potentially making a purchase. When “shoppable” videos were first rolled out in 2012 [...]

So what are Twitter cards? Twitter cards began rolling out last year, giving new experiences to users via expanded Tweets, this new functionality gave partner websites the option to present their content in more engaging ways on the channel. When users expand Tweets containing links they are presented with further information on that media, in the form of [...]

… Here we are, another week later and some new highlights! New job! This week I started my new role at 3 Monkeys, check it out and come and say hello :-) Brilliant campaign for IE – ‘Brandon Generator‘ – The story is being directed by highly acclaimed British director Edgar Wright (Shaun of the [...]

Welcome to April! A month of fools, spring and chocolate! Amazing. This week has been some what busy, what with interviews, presentations, walks, art, friends, films, and delicious food, best get started! American elections – As we get a step closer to the American elections (being held on 06th November) I came across this video [...]

Hello, and welcome to week four of #7inSeven, it’s been another busy week, but I reckon I can conjure up 7 highlights… Last Monday I visited the Yayoi Kusama exhibition at the Tate Modern. A great retrospective event looking at a large collection of her works, from the early days right up to the present [...]

I was talking to a guy last week about my work at Getty [i’m a Photographer- I take photos and sell them through their site]. The conversation turned to why I hadn’t pursued photography as my career. I have a creative background [I studied Fine Art at University] but whilst I would love to be [...]

2011 has seen some dramatic advances in technology and it’s use, with brands and companies becoming more adventurous with their marketing what developments will continue to grow in 2012 and how? Below are my predictions for the coming year… Gamification ‘Gamification’ is a simple idea- engage people by applying game mechanics to non-game situations. By [...]

In May 2011 I came across an iPad2 competition- I think it was via Twitter, actually I’m sure it was, but I can’t find the tweet that set this whole thing off! Shame. Anyway, let’s set the scene, I was sitting at my computer, the sun shining outside, music playing, lively banter around me when [...]

In anticipation of the recent release of the iPhone 4 consumers sat and waited outside Apple stores- in some cities days ahead of the official launch. With the new device safe in their hands consumers began investigating, downloading new apps, playing with the new and improved camera, and calling friends to brag about their recent [...]

Since the launch of the iPhone 3GS in June 2009 the introduction of the iPhone 4 has been inevitable and today it was publicly announced. Here’s some of the new features you can expect: New operating system Slightly thinner: (3GS: 0.48in 4: 0.37in) Improved display: (3GS: 480×320-pixel resolution at 163 ppi 4: 960-by-640-pixel resolution at [...]